You Are What You Drive

Strategic Vision conducted a major study of new automobile buyers, including party affiliation. For what it’s worth, a new car buyer is more likely to be a Republican than a Democrat, by 37% to 31%. Strategic Vision identified the five “most popular models” for Democrats and Republicans. The results look like a parody, but they aren’t:

Democrats:

1. Honda Civic Hybrid
2. Volvo C30
3. Nissan Leaf
4. Acura TSX Wagon
5. Ford Fiesta sedan

Republicans:

1. Ford Mustang Convertible
2. Audi A8
3. Mercedes GL
4. Ford Expedition
5. Ford F-­‐150

I am not sure what “most popular” means–can it possibly be true that the car most likely to be bought by a Republican is a Mustang convertible?–but, whatever the criteria, the survey confirms that some stereotypes are true.

Several years ago I saw a study that said that the most heavily Republican car–the one with the highest Republican/Democrat ratio, being purchased by virtually no Democrats–was the Jaguar.

All of this adds up to one more illustration of the fact that it is a heck of a lot more fun to be a Republican than a Democrat.

JOE WONDERS whether John left out a photo of the Honda Civic Hybrid out of an overdeveloped sense of charity.

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