Tractor Supply Co., that is. Faced with the possibility of a Bud Light-style consumer boycott, Tractor Supply Co. released the following statement today (click to embiggen):
UPDATE by JOHN: If you are wondering what a company like Tractor Supply (!) could possibly have done to merit that abject apology, check out this tweet, and especially the video, by Robby Starbuck:
It’s time to expose Tractor Supply.
It’s one of the most beloved brands in 🇺🇸 by conservatives but what do they REALLY stand for under CEO @hallawton’s leadership?
• LGBTQIA+ training for employees
• Funding pride/drag events
• They have a DEI Council
• Funding sex changes… pic.twitter.com/F4tvNmNZ9f— Robby Starbuck (@robbystarbuck) June 6, 2024
As always, the question is, what could possibly lead corporate executives to think that this nonsense is a good idea? It is a mystery. The best answer I can come up with is that it has to do with pressure their wives are getting at the country club.
